We’re proud to announce that Colonial Volkswagen of Westborough, Colonial Chrysler Jeep Dodge of Hudson and Colonial Chevrolet of Acton all received Dealer of the Year Awards from DealerRater.com. Our Westborough and Hudson dealerships are winners for the second year in a row! Here’s some more information about the award criteria from DealerRater’s website.
In order to qualify for the 2014 Award program, a dealership must meet the following criteria:
- Minimum of 25 reviews on DealerRater for the 2013 calendar year
- Average minimum rating greater than 4.0 (calculated monthly); with 5.0 as the highest possible rating
- Must not have been blacklisted within the 2013 calendar year
DealerRater’s Dealer of the Year awards are given each year to car dealerships that have the highest PowerScore™ in their brand category, both at national and state levels. Each dealership’s PowerScore is determined using a Bayesian algorithm that considers the dealership’s average DealerRater star rating (calculated monthly) and the total number of reviews written about the dealership during the calendar year. In addition, one dealership is chosen as the overall Dealer of the Year for having a PowerScore that outranks all other brand-specific Dealer of the Year winners.