Wellesley Volkswagen Wins Dealer of the Year

Best VW Dealer AwardTopping the list of VW dealerships throughout the United States and Canada, Wellesley Volkswagen took home DealerRater’s 2011 Dealer of the Year Award.

The award is presented to dealerships that display a distinct commitment to customer satisfaction as determined by customer reviews over the past year. Read on to find out how Wellesley Volkswagen beat out more than 30,000 other dealers to become the top VW dealer.

To be named among the Dealers of the Year, a dealership must maintain an exceptional PowerScore. The PowerScore is determined by a special algorithm that incorporates both average DealerRater customer rating scores and the total number of reviews for 2010. But only those dealerships with at least 25 reviews and an average rating greater than 4.0 (out of 5.0) are eligible to compete for the award.

In total, more than 30,000 dealerships were entered for this year’s awards. Wellesley Volkswagen, thanks to its stand-out customer service in 2010, managed to beat out VW dealerships in MA, the US and Canada, and was named the best VW dealer in North America.

Only 31 awards were given out this year, which means Wellesley Volkswagen is among the top 0.1% of car dealerships. For a complete list of this year’s winners and further information about the awards, see DealerRater’s official press release.

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